According a report of The edgeMeta Horizon Worlds The metaverse app is so terrible that even the people who make it don’t want to use it. So if you woke up this morning wondering, “I wonder if anyone figured out what the metaverse is for?” you can be reassured, it’s still no.
Horizon Worlds is, according to these memos, “a synchronous social network where creators can build engaging worlds.” That is to say, it is second life, but in virtual reality and with the Meta brand. The game-changing promises of a metaverse have always been as ambiguous and elusive as pixie dust, with no one ever able to concretely say what makes it special or different from the online spaces that have existed for decades. And despite betting on it in a world where under-30s don’t know what a Facebook is, it seems Meta’s attempts to make sense of it are going so badly that the creators themselves don’t bother. to use it.
The edge say they’ve seen internal memos from Meta (née Facebook) that explain how their flagship VR app for the so-called “metaverse” – according to tester feedback – is so riddled with bugs, “quality issues” and “paper clippings”, that it is “too difficult for our community to experience the magic of Horizon.”
“For many of us, we don’t spend a lot of time Horizon and our dogfooding dashboards show this quite clearly”, The edge said Metaverse Vice President Vishal Shah wrote in a memo sent to staff last month. (Dogfooding is, I learned, staff use a product before it’s released to the public.) “Why is that?” he keeps on. “Why don’t we like the product we’ve built so much that we use it all the time? The simple truth is that if we don’t like it, how can we expect our users to like it? »
There is something so gloriously awful about these alleged internal communications written in language that suggests a smirk and clenched teeth.
This all follows last month’s hilarious multi-clown car pile-up when Meta’s Grand High Poobah, Mark Zuckerberg, tweeted the avatar’s colossally awful graphics Horizon was to play sports. These sub-Nintendo Wii Mii-likes were quickly restored, with promises of improved faces which brought the app into the PS3 era, but the damage was done. Meanwhile, it seems these internal memos were flying around Meta headquarters, demanding to know why its own staff weren’t logging on.
“Everyone in this organization should make it their mission to fall in love with Horizon Worldsthese harrowing memos from the Shah are meant to continue. “You can’t do that without using it. Enter in there. Organize times to do this with your colleagues or friends, both in the internal builds but also in the public build so that you can interact with our community.
Oh it’s like bathing in a bath of schadenfreude. Order staff to start liking something, even though just two weeks earlier it was lamented that external feedback made it clear the project was unnecessarily bad. If only they loved it to be better!
Perhaps the most damning line in these memos The edge say they read comes when Shah speaks out about how employees are not working collaboratively, failing to “operate with enough flexibility.” He goes on to say,
“I want to be clear on this point. We are working on a product that has not found its place on the market. If you are on HorizonI need you to fully embrace ambiguity and change.
The “metaverse,” so frequently promised by anyone looking to raise venture capital for their web3 concept, is an ethereal idea, untroubled by the specifics of reality in a funding round. It’s only when someone has to sit down and start converting all that gibberish into actual code and graphics that the mirage reveals itself.
It’s a brutal reality that Meta apparently tries to combat with the power of love. Maybe next month they will try to wish.
We reached out to Meta for a comment, but there was no response at the time of publication.
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